Joint account math
Models that respect replenishment, promo funding, and buyer scorecards simultaneously.
08
Programs cataloged
34
KR retailers documented
12
Facilitator crew
18%
Average cycle time cut
9.1 / 10
Client pulse (internal survey)
Stat snapshot — rolling 12 months
38 account blueprints audited end-to-end for Korean priority doors.
Connect Union keeps planning, activation, and retailer politics inside one narrative so national account managers stop reconciling three different slide decks the night before a JBP.
Review programs
Trusted conversations with FMCG and electronics revenue pods across Seoul and Busan corridors.
Field notes worth repeating
Stories that mention specifics
“
Alliance Mapping Sprint forced us to name the logistics partner who quietly vetoed our seasonal stack—Painful politically, indispensable tactically.
Shelf Story Refinery gave bilingual claim blocks—buyer deck and PDP finally agreed on hyphenation quirks.
“
Playbook Forge’s escalation tree stopped our new AE from emailing the VP on day nine. Might sound small; saved a relationship.
Capability clusters
Account engines we actually staff
Every column links to a different planning muscle—no vague “full service” language.
Retailer-native activations
Build books that mention fire lanes, sampling permits, and store manager etiquette.
Playbooks crews inherit
Executable references when account managers rotate every 18 months.
01 — Operating cadence
How a studio week runs
Step 01
Immersion interviews
We capture field truth before touching slides.
Step 02
Co-design labs
Cross-functional teams sketch three scenarios with cost bands.
Step 03
Retailer rehearsal
Pilot talk tracks with constructive tension built in.
Step 04
Artifact packaging
Legal-ready language plus store-friendly shorthand.
Step 05
Field listening window
Two-week feedback loop before national scaling.
Catalog highlights
Programs worth opening first
account planning
Priority Account Planning Lab
Builds a shared account map, trade calendar, and joint KPI set for a named retail partner.
Open dossier →
tailored activations
Activation Grid for Flagship Doors
Designs tangible in-store and perimeter activations for your highest-volume doors.
Open dossier →
tailored activations
Omni-touch Pulse Program
Aligns in-store cues with retailer app tiles and owned CRM nudges for one account.
Open dossier →Retail FAQ pulse
Three decisions buyers always ask about
Do you replace our internal planning process?
No—Priority Account Planning Lab compresses discovery into artifacts your stage-gates already expect; governance stays yours.
What if measurement is immature?
We label directional metrics versus locked KPIs in every deck so finance reviews stay honest.
Are rush fees included?
Retailer rush charges and expedited print remain pass-through—scope calls them out before signatures.
Studio calendars
Request immersion dates or a sanitized sample workbook
We respond within two Seoul business days with facilitator options—no speculative revenue promises, just scopes and timelines.